As one of the first wholly foreign-owned advertising firms in Shanghai, Toppan Advertising (STA) was established by its parent company Toppan Printing Co. Ltd in March 2005, and subsequently expanded offices to Beijing and Guangzhou. In order to enhance business development and market penetration in China, the ownership and the management of the company were transferred from the Division of Information and Communications of Toppan Printing to Toppan Leefung (Hong Kong) Limited on January 1, 2018. The company has been renamed as Toppan Leefung Advertising (Shanghai) Co., Ltd. (TLA).
Based on the expertise in sales and marketing and experience in customer service nurtured by Toppan Printing, TLA possesses well-rounded core competencies to provide planning, design and execution of marketing solutions to local and international enterprises. Our main products include promotional materials, gifts and premium, display apparatus, and POSM. We also offer tailor-made digital services and strive to serve as the single point of contact for our clients.
Mission and Strategy
We focus on building a clear and compelling communications platform between brands and their customers. Our customized advertising solutions extend from innovative branding to catchy packaging designed to enhance overall customer experience and loyalty. This begins with understanding the core essence of our client’s brand and communicating this to customers through a creative suite of advertising programs and solutions. Capitalizing on our long history of printing expertise coupled with dynamic modern media knowledge, we continue to explore new avenues to provide our clients with innovative and unique media solutions.
TLA is committed to servicing our domestic and international clients with specialised branding and advertising solutions. Equipped with a creative mindset, relevant insight and resourcefulness, our well-trained team of professionals is uniquely positioned to provide original and impactful solutions for our clients.
Yeo Chee Tong, Chairman
Yuan Fuyin, Managing Director
Hirohide Nakayama, Assistant General Manager (Marketing)